4-Color Advertising Rates
| 11x | 6x | 3x | 1x | |
| Full Page | 1267 | 1341 | 1451 | 1549 |
| 2/3 Page | 1095 | 1133 | 1170 | 1255 |
| 1/2 Page | 900 | 937 | 959 | 1022 |
| 1/3 Page | 787 | 834 | 882 | 929 |
| 1/4 Page | 684 | 720 | 758 | 794 |
| 1/6 Page | 595 | 620 | 645 | 682 |
| 2-pg Spread | 1970 | 2123 | 2354 | 2560 |
| Back Cover (4) | 1672 | 1763 | 1794 | 1855 |
| Inside Covers (2, 3) | 1362 | 1417 | 1563 | 1732 |
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All rates are net per insertion.
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Circulation: 17,067 (June 2009)
Readership: 21,350 (est.)
Black & White: Earned rate less $325
Preferred Position: Plus $100
Spot Color: Same as 4-color
Inserts: Rates available on request
Ad Sizes
| Full Page: 7″ x 10″ | 1/3 Square: 4.625″ x 4.875″ |
| 2-Page Spread: 15″ x 10″ | 1/3 Vertical: 2.25″ x 10″ |
| 2/3 Vertical: 4.625″ x 10″ | 1/4 Horizontal: 7″ x 2.375″ |
| 1/2 Vertical: 4.625″ x 7.375″ | 1/6 Vertical: 2.25″ x 4.875″ |
| 1/2 Horizontal: 7″ x 4.875″ | 1/6 Horizontal: 4.625″ x 2.375″ |
Printed: Web offset
Binding: Saddle stitched
Advertising Policies
Frequency
Deadlines
Payment Terms
Advertising Agencies
Contract Advertising
Advertising Requirements
Advertising rates are for space only and are based on receipt of acceptable materials sized to our mechanical specifications. All ads must be submitted in digital format according to the following guidelines:
Production
- SWOP standards apply
- Image Resolution: 300 pixels/inch
- Include all necessary graphics, logos, and fonts
- Convert all Pantone colors to CMYK (process color)
- No Microsoft Publisher, Pagemaker, PowerPoint, or Word files accepted
- PDF files must be “press quality” PDFs (e.g., PDF-X1a)
Ad Composition
Ad composition and production services (e.g., type changes, resizing, color conversion) are in addition to space charges and are billed at $60 per hour with a minimum charge of $15.
Copy Acceptance
The publisher reserves the right to accept or reject all advertising at its discretion for any reason or no reason. Acceptance does not constitute endorsement. Materials will be stored at the advertiser’s risk by the publisher for three months following the final insertion under contract.
Contacts
Sales/Insertion Orders:
(952) 903-0505 ext. 1 (952) 903-0505 ext. 3Fax: (763) 295-2550 Fax: (763) 497-8810
Production/Artwork:
Jennifer Pickles, Publications Manager
Fax: (612) 333-4927
600 Nicollet Mall, #380
Minneapolis, MN 55402
(612) 333-1183 / (800) 882-6722


